Orticolario is the autumn event where nature becomes a lifestyle.
It has been taking place every year since 2009 at Villa Erba, during the first weekend of October.

An experience among design, art, themed gardens, rare, unusual and collectible plants, artistic craftsmanship.
There are over 290 exhibitors in the park and in the exhibition center overlooking Lake Como.


“The Origin”, the virtual project of Orticolario, while waiting to meet again in Villa Erba.

It is the story of the origin, of the spark from which an idea is born, of how Seduction and Maple, the themes of the year, are the inspiration of all participants.

An immersive experience, developed with Matterport 3D technology, usable by computer and any device, including VR (virtual reality) viewers, which will project the user in any place, thus breaking down any geographical barrier.

Entry to “The Origin” is free.
The contents will be constantly updated.

3D virtual tour experience

It will take place in Villa Erba and offer a walk in the park, in the exhibition centre, in Villa Antica, for a guided tour, and its dungeons.


Along the route there will be linkable points of interest, each of which is an exhibitor: from the nurseryman to the craftsman, from the artist to the landscape architect, presenting a sheet with the products and the news of the year, a project, a thought.

Unreleased videos

Numerous sheets will contain a video, each of which is a portal opening onto landscapes in Italy and in the world: unexpected places in the mountains of Lake Como, nurseries, private gardens, a valley of maples in Japan, the park of a castle in France,…

If you find yourself in a summer garden, or in a spring forest, while outside the window it is autumn or winter, don’t be surprised. Each video proposes nature as inspiring muse, beyond the boundaries of time and space …

You do not have to choose, but let yourself be seduced by everything and everyone.



Orticolario, cultural event with social issues, established “Amici di Orticolario Fund”, collecting all donations for the development of small and large cultural and social projects.

All the contributions collected have a double value and allow:
– to create a cultural event, which promotes the culture of the landscape, enhancing the territory
– to support the projects with a social purpose linked to associations operating in our area and collaborating with the event.

The donations are tax deductible

Orticolario Associations Abio Como onlus
Support for hospitalized children and adolescents and their families abiocomo.org

Associazione Volontari di P.S. Croce Azzurra ODV
Emergency-urgency services, support and health training

Gruppi di Volontariato Vincenziano
Support activities for families and needy

Cooperativa Sociale Sim-patia
Health residence and day centre for the care of the disabled

Società Cooperativa Sociale “Il Sorriso” onlus
Socio-educational reception centre for the disabled


Contact details for the Orticolario organization and form for further information


c/o Villa Erba . Cernobbio (Co)
Tel. +39.031.3347503
Fax +39.031.340358


Daniela Stasi +39.333.6607716 storyteller@orticolario.it

Press Contact

Itaca Comunicazione
Alessandra Perrucchini +39.340.4212323
Sara Vitali +39.335.6347230 press@orticolario.it

Press Kit "The Origin" 2020

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